NEW LAUNCH: Shu Umera POREraser CC UV Under Base Mousse SPF 35 PA++

Seriously, in makeup application, it is really all about that base! Everyone who loves makeup knows that having a good base is a good start of a longer lasting makeup adherence, brilliance and perfection in every angles.

In celebration of the brand’s 25 Anniversary, Japanese cosmetic brand – Shu Umera unveiled 4 NEW under base mousse with enhanced features and benefits. Let’s take a look!

(Left to right: Pink, Ivory, Beige, Deep Beige) Credit: Shu Umera Japan website
(Left to right: Pink, Ivory, Beige, Deep Beige) Credit: Shu Umera Japan website
Credit: Shu Umera Japan website
Credit: Shu Umera Japan website

According to the website, these 4 new UV under base mousse comes equipped with a color control function to create the feel of natural & flawless skin.

[Color Features]

  1. Pink: Imparting a rosiness effect
  2. Ivory: Giving skin a translucent complexion
  3. Beige: Natural skin tone and complexion
  4. Deep Beige: To even out uneven skin tone and complexion

[Product Features]

  1. Color control (CC) function targeting different skin conditions and to prepare the skin for makeup application. In addition to the beige / pink color, the new ivory and deep beige were developed for the uneven skin tone users.
  2. Pores-less skin appearance
  3. Lasting effect of Shu Uemura’s original foam mousse that forms a thin veil over the skin
  4. UV effect also exerts a sunscreen effect, and firmly guard the ultraviolet rays.

The NEW Shu Umera POREraser CC UV Under Base Mousse is retailing each at ¥ 3,900 (aprox. ₩35,900, SGD$44.90, USD$32.30, €29.80, £21.50; prices derived from direct currency conversion).

If you are interested in the product, do visit their website here.

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